

BUILDING A BLUEPRINT FOR PRIVATE PRACTICE SUCCESS
A Digital Course That Helped Therapists Launch with Confidence—And Built a Thriving Revenue Stream Along the Way
Results: Program is now set to Evergreen and has earned $40,000+ over it’s lifetime and continues to pull in recurring income.
When powerhouse therapist and business coach Janessa Borges, LCSW, came to us, she already had the heart of a leader and the experience of a successful private practice owner. What she needed next was a way to scale her knowledge and empower other therapists to do the same.
So we partnered with her to launch the Private Practice Blueprint™—a digital course designed to help therapists open, market, and scale a full-paying private practice with clarity and confidence.

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THE BUILD: STRATEGY, SYSTEMS & SALES SUPPORT
This wasn’t just about building a course. It was about building a business model that would grow over time.
We supported Janessa with a full-service launch and long-term strategy, including:
✔ Custom sales page design and conversion-focused messaging
✔ A smooth, branded registration and checkout experience
✔ Email sequences for pre-launch, cart open, onboarding, and nurturing
✔ Design and tech setup for webpages, content access, and course delivery
✔ Freebie funnels + automations to attract the right audience
✔ Ongoing social media support, masterclass integration, and launch calendar planning
✔ Full tech strategy + behind-the-scenes support during every live launch
From live masterclasses to evergreen sales, every piece was designed to convert interest into paying students—and set Janessa up for long-term success.

THE RESULTS: $40K IN COURSE REVENUE AND COUNTING
Over three years, The Private Practice Blueprint™ has earned more than $40,000 in revenue, helping therapists launch and grow their dream practices.
It’s also served as a springboard for Janessa’s brand, inspiring a series of books, workshops, and new offers that all trace back to the Blueprint’s core message:
“You can build a full-paying private practice—without the burnout.”
Today, the course is running as an evergreen product, earning consistent passive revenue while Janessa continues to serve her audience through speaking, coaching, and content.
The Private Practice Blueprint™ didn’t just launch a course—it launched a scalable brand, a growing community, and a profitable revenue stream that keeps delivering value year after year.
WATCH OUR CONVERSATION WTIH JANESSA ON – CONVERSATIONS WITH THERAPISTS
Ready to turn your expertise into an evergreen program that scales with you? Let’s build your launch from the ground up.
Free Discovery Call
This call is an opportunity to understand where you are right now and explore how the TME Brand Marketing Team can help you reach your goals. Find a time on our calendar to schedule your call today—we’re excited to connect with you soon!


